Though Memorial Day has passed and many of you are focused on planning your next trip to the beach, we hope you’ll take a moment to peruse our June calendar and see what areas our presenters can assist you in developing. As always, webinars will be recorded and placed on our YouTube Channel, but it still doesn’t hurt to register for the live session!
Marketing to Millennials: Why It Makes Your Brain Hurt –Took place on June 3; view the recording here.
Han Delin, Hoya friend/Marketing Genius/Brand Strategy Consultant/Founder of 9dotz, delves in to the cultural shifts that affect how brands must relate to their consumers. My favorite moment was when Han discussed how Millennials are the “and” generation – they don’t want to be forced to make trade-offs. For example, if a bunch of consumers walk in to one store that houses various brands – it allows for the “and” – the consumer is fitting in to the group [everyone will walk out with the same shopping bag] AND being distinct [each person chooses a unique brand]. Watch for yourself!
Failure to Launch: Structural Shift & the Lost Generation – Took place on June 5; view the recording here.
Georgetown analyst Andrew Hanson goes in to detail on his report of labor trends that began in the 80s and created a shift in all aspects of life. Essentially, he will review the infographic below!
Using an Employee Stock Ownership Plan (ESOP) as a Business Strategy – Tuesday, June 10
Aziz El-Tahch (F’00) returns to the Webinar Program to explain this useful tactic that can be used as way to successfully manage a personal or organizational transition. He will also compare the pros and cons of this strategy with common alternatives.
Procrastination: 7 Simple Ways to Stop Procrastinating and Get Going! – Thursday, June 12
Who doesn’t need to sign up for this webinar? How many will put it on their to-do list and forget? Join our regular presenter and stellar Career Coach Talaner Miedaner (F’87, G’89) for tips meant to easily be implemented into your daily work and personal lives.
Interview Like a Talk Show Host: Land the Job – Tuesday, June 17
Back by popular demand, Career Coach Jason Levin (MBA’06) will prepare us to go in to our next interview with the right presence and tone. A significant portion of time will be set aside to answer all of those questions you have regarding interview protocol and best practices.
Leadership Lessons from Nepal to DC: How to Start and Grow a Nonprofit – Monday, June 23
Two amazing young alumnae – Claire Naylor (F’11) and Claire Charamnac (F’11) will share the roadblocks they encountered – and how they conquered them – as they opened an NPO dedicated to empowering young women to take leadership roles. This session will be useful for nonprofit and entrepreneurial professionals, board members, and those interested in women’s issues.
Hackers, Attack Anatomy, and Security Trends: Keeping Your Business Safe – Tuesday, June 24
After the Heartbleed bug and Target hacking disaster, I think we all understand the need for better online security. Luckily we have tech wiz Ted Harrington (C’05) to analyze past attacks and provide a framework of paradigm shifts to account for these modern attackers. If you want to get in good with your CIO, invite them to sit in on this session with you!